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Sunday, August 24, 2008

Roc Climber

Set to hit this fall is the first ever boot from Rocawear, the roc climber. This hign end, beautifully designed boot was inspired by the brown shoe craze that is currently trending in the market place. The boot will be available in multiple colors and also comes with or without fur. Legendary Udi Avshalom is the creative force behind the project. Avshalom owns the Training Camp retail stores, which are known for having the best collection of hard-to-find and highly coveted footwear. Also in development, as a part of the collaboration, is a leather boat shoe that will be delivered to retail in the heels of the Roc Climber which is tentatively being called the "Young Yacht." This creative collaboration marks the second wave of products offered in the evolution of Rocawear strategy immediately following the fragrance and preceding the launch of R+.

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